kolkataObserver

By Manohar Chowdhry
Mumbai, Aug 26: Hindi entertainment channel Colors has acquired the television rights of Yash Raj Films’ latest release “Lafangey Parindey”.

This is the first such deal between the channel and the production house.

The deal will give a push to the increasing association of Bollywood and the TV industry, says Gaurav Gandhi, Group CCO – Viacom 18 Group and head of international business.

“Colors has always been a trend-setter in bridging the gap between the two screens. With this association with YRF, we have taken a step further in bringing together properties which share a common theme of identifying and encouraging the real Indian talent,” Gandhi said in a press release.

As part of the deal, the channel will also promote the film on their show “India’s Got Talent – Khoj 2″.

In the film, Neil Nitin Mukesh plays a boxer who fights blindfolded and Deepika Padukone essays a visually challenged girl who has mastered the art of dancing on skates. “India’s Got Talent” is integral to the script of “Lafangey Parindey” as both the lead actors are seen participating in the show in the movie.

It made sense for the production house to opt for such marketing through the TV show.

“‘Lafangey Parindey’ will soon be showcased on Colors. We are extremely happy to have entered this unique association, involving a marketing in-film integration and the film’s consequent acquisition of its television rights, with one of the leading channels in the country,” said Akshaye Widhani, vice president, Yash Raj Films.

Colors has earlier bought rights for films like “Blue”, “Ajab Prem Ki Ghazab Kahani”, “Kites” and “Raavan”.

By Riyanki Das Choudhury
Dhaka, Aug 26: Known in the global market for its cheap labour, Bangladesh does not have minimum wages for 34 industries and has not revised wages in a dozen others for the past many years, a media report said Thursday.

The government is sitting on a proposal of the Minimum Wage Board (MWB) [...]

By JaiLaxmi Devi
Bhubaneswar, Aug 26: Congress general secretary Rahul Gandhi Thursday congratulated the tribals in Orissa for winning a major battle against a mining project in their area.

“You protected your land,” Gandhi told a massive gathering at Jagannathpur village near the Niyamgiri hills in Kalahandi district, in reference to the rejection of a bauxite mining [...]

By ShreeDevi
London, Aug 26: Grapefruit has shown promise in the treatment of diabetes, thanks to the presence of an antioxidant in it.

Naringenin, which gives grapefruit its bitter taste, can do the same job as two separate drugs used in managing Type 2 diabetes, scientists said.
Diabetes occurs when the body is unable to produce enough insulin [...]

By Eugene Desiree
New Delhi, Aug 26: French auto major Renault Thursday said it will launch five cars in India between 2011 and 2013.

“We will be launching five cars in India, starting from mid-2011 to mid-2013. We will also launch a small car in the Indian market in 2012,” said Marc Nassif, country general manager, Renault [...]

By JaiLaxmi Devi
New Delhi, Aug 26: India believes that neighbouring Myanmar has no nuclear programme but is monitoring developments closely as nuclear weapons in the neighbourhood were a matter of concern, External Affairs Minister S.M. Krishna said Thursday.

“Myanamar asserts that it has no nuclear programme on its anvil. The government of India will have to [...]

By JaiLaxmi Devi
New Delhi, Aug 26: Prime Minister Manmohan Singh Thursday said the annual conference of police chiefs must “reinvent” itself, setting some “quantifiable goals every year” and reviewing achievements the following year.

“This conference has been a time-tested mechanism for enhanced coordination but given the changing circumstances, the time perhaps has come for it to [...]

By JaiLaxmi Devi
New Delhi, Aug 26: Kashmiris are demanding secession from India and not jobs or economic development, the Bharatiya Janata Party (BJP) said Thursday and slammed the government for its failure to handle the unrest in the Kashmir Valley that has seen 64 people killed since June 11.

During a debate in the Lok Sabha [...]

By JaiLaxmi Devi
Shimla, Aug 26: Himachal Pradesh will set up a textile park with an outlay of Rs.107 crore (around $22 million), a minister said here Thursday.

“Chief Minister Prem Kumar Dhumal will lay the foundation stone of the textile park Aug 28 which will come up in Amb tehsil,” Industry Minister Kishan Kapoor told IANS.
He [...]

By JaiLaxmi Devi
Raipur, Aug 26: Opposition Congress Thursday slammed the ruling Bharatiya Janata Party (BJP) for reinstating Pradeep Gandhi, a former MP who was expelled from parliament after being caught on camera accepting bribe.

Gandhi, a close aide of Chief Minister Raman Singh and former Lok Sabha member from Rajnandgaon seat, was appointed as a special [...]